Pai, R.R.Chetty, N.Alathur, S.2026-02-042022International Journal of Medical Engineering and Informatics, 2022, 14, 5, pp. 454-46317550653https://doi.org/10.1504/IJMEI.2022.125318https://idr.nitk.ac.in/handle/123456789/22748The corona virus disease (COVID-19) is a pandemic that facilitate a confrontation space for scientific and social existence of human frontiers. The rapid spread and mortality rate of COVID-19 and the preventive measures including social distancing and its impact on economy, developed an unprecedented consciousness around the globe. It has created an effect on the mental health of individuals employed across various sectors and is outlined in this study. There is currently an inadequate theoretical model that focuses on the comprehensive understanding of the psychology of preventive behaviour during the outbreak of pandemics. In this study, a transnational model is delineated for assessing the adoption of preventive behavioural practices associated with COVID-19 pandemic. It uses the components derived from the theories of situational awareness and health belief model and literatures related to impact of containment strategies on various sectors. The contribution includes policy recommendations that can be helpful for the healthcare professionals and government to control the disease spread. © © 2022 Inderscience Enterprises Ltd.adoptionArticleawarenessconceptual frameworkconsciousnesscoronavirus disease 2019disease severityeconomicsgovernmenthand washinghealth behaviorhealth beliefHealth Belief Modelhealth care personnelhealth care policyhealth care utilizationhumanhygieneinfection controlinformationinformation seekingknowledgemental healthmortality ratemotivationpandemicpatient worryprophylaxispsychologypublic healthreligionreviewself careself conceptsocial distancingsocial mediasocietytrustImpact of COVID-19 on individuals’ mental health and preventive health behaviours: a conceptual framework